Hour One
← Back to All AI Tools1. Should you try Hour One? Overview
| What it is | Hour One — Retired Standalone AI Avatar-Video Platform (Acquired by Wix May 2025, hourone.ai Unreachable 2026, Not a Shutdown) Status: acquired-standalone-retired — standalone hourone.ai is dead, company not bankrupt, tech folded into Wix. |
| Country / HQ | Tel Aviv, Israel (retired) |
| Best for | L&D and e-learning teams producing avatar-led training video at scale |
| Check before buying | May 13/23 2025 Wix buys 100% (SEC 6-K + Wix press room confirmed). |
| Pricing signal | Free trial only, then paid from $30/mo |
2. Features What it does
| Feature | What it does |
|---|---|
| Text-to-video avatars | Script-to-narrated-video with presenters |
| LMS integration | SCORM export for course platforms |
| Voice cloning | Custom presenter voices |
| Templates | Training and e-learning layouts |
| API | Programmatic video generation |
3. Pricing Pricing (2026-10, USD)
| Plan | Price / mo | Key limits & who it fits |
|---|---|---|
| Pricing | Free $0 (3 published mins/mo) / Lite $30/mo (10 mins) / Business $112/mo (180 mins/yr, 5 seats, 3D templates) / Enterprise custom (API, SSO, unlimited twins). |
May 13/23 2025 Wix buys 100% (SEC 6-K + Wix press room confirmed).
4. Integration Access & integrations
| Access type | Details |
|---|---|
| API | REST video generation API |
| LMS | SCORM/xAPI exports |
| PPT | PowerPoint import |
| Cloud | S3 and webhooks for delivery |
5. Reviews & Sources External reviews
| Source | Rating | What it says |
|---|---|---|
| Reviews | — | G2/Capterra 4.3–4.6/5 — “3D Reals best in category, corporate L&D love it, custom twin onboarding slow, voice clone needs consent ops, edit suite weaker than Premiere/VEED”. |
| Reviews | — | Post-acq user rage = “URL 404, no migration path, legacy tenants stranded”. |
6. Best for / Not for Fit
| ✔ Suitable | ✘ Not suitable |
|---|---|
| • L&D teams producing training video at scale • E-learning providers localizing courses • HR and compliance content owners |
• Short-form social creators • Users needing cinematic generative footage • Teams wanting free unlimited renders |
7. Competitors How it compares
| Competitor | How it differs | Best for |
|---|---|---|
| Synthesia | Synthesia, HeyGen, D-ID, DeepBrain, VEED Avatars, Runway Gen-3 (not avatar-specific), Wix (parent, now hosts the corpse). | Similar category |
| HeyGen | Synthesia, HeyGen, D-ID, DeepBrain, VEED Avatars, Runway Gen-3 (not avatar-specific), Wix (parent, now hosts the corpse). | Similar category |
| D-ID | Synthesia, HeyGen, D-ID, DeepBrain, VEED Avatars, Runway Gen-3 (not avatar-specific), Wix (parent, now hosts the corpse). | Similar category |
| DeepBrain | Synthesia, HeyGen, D-ID, DeepBrain, VEED Avatars, Runway Gen-3 (not avatar-specific), Wix (parent, now hosts the corpse). | Similar category |
| VEED Avatars | Synthesia, HeyGen, D-ID, DeepBrain, VEED Avatars, Runway Gen-3 (not avatar-specific), Wix (parent, now hosts the corpse). | Similar category |
8. Summary Verdict
| Takeaway | Title: Hour One — Retired Standalone AI Avatar-Video Platform (Acquired by Wix May 2025, hourone.ai Unreachable 2026, Not a Shutdown) Intro: Not shut down — acquired by Wix 2025-05-13/23, Israeli entity merged Oct 2025, standalone hourone.ai unreachable Aug 2026, tech lives in Wix AI video. 2019–2025 independent life: text→presenter video, 100+ ava |
Event history
- 2026-08-20 Discontinued — Acquired; Discontinued
- 2026-02 Discontinued — Flagged discontinued after 7-day DNS failure
- 2025-10 Discontinued — Voluntarily merged into an Israeli entity; entity liquidated
- 2025-05-13 Acquired — 100% acquired by Wix (SEC Form 6-K)
- 2022 Funded — Series A (~$20M)
- 2019 Founded — Founded 2019 (Tel Aviv & NY) by Oren Aharon & Lior Hakim