Granola

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1. Should you try Granola? Overview

What it is AI meeting notepad that captures audio from your device (no visible bot) and combines the real-time transcript with your own typed notes to produce clean, structured summaries after the call.
Country / HQ London, United Kingdom (founded March 2023 by Chris Pedregal & Sam Stephenson)
Best for VCs, founders and knowledge workers in back-to-back meetings who want notes without a joinable bot and with their own judgment steering the AI.
Check before buying Cloud transcription (audio deleted after); some meetings need consent where two-party laws apply (e.g. California). Advanced AI/integrations require Business+.
Editor rating ~4.6/5 (editor, strong adoption)
Pricing signal Free tier + paid

2. Features What it does

Feature What it does
Invisible capture Records from your device – no bot joins the call.
Notes + transcript blend Your typed notes steer the AI-generated summary.
Speaker labels Identifies who said what.
CRM integrations HubSpot, Attio, Notion, Zapier and more.
MCP & API Meeting context flows into other AI tools.

3. Pricing Pricing (2026-10, USD)

Plan Price / mo Key limits & who it fits
Basic $0 Unlimited meetings, 30-day history.
Business $14/user/mo Unlimited history, advanced AI, integrations.
Enterprise $35/user/mo SSO, admin, security controls.

4. Integration Access & integrations

Access type Details
Access macOS, Windows, iOS; works with Zoom/Meet/Teams/Slack/Webex.
Compliance SOC 2; audio deleted post-transcription.

5. Reviews & Sources External reviews

Source Rating What it says
Editor ~4.6/5 The ‘steering wheel for LLMs’ model is the best meeting-notes UX for power users; consent norms in two-party states need care.
Users — Beloved by VCs/founders; occasional sync and platform limits noted.
Source — granola.ai; 2026 AI-notes coverage (FT, Forbes).

6. Best for / Not for Fit

✔ Suitable ✘ Not suitable
• Meeting-heavy professionals wanting bot-free notes
• VCs/founders/operators in constant calls
• Teams wanting notes into CRM via MCP
• Users in strict two-party-consent jurisdictions (caution)
• Those needing a free advanced tier
• Organizations banned from cloud transcription

7. Competitors How it compares

Competitor How it differs Best for
Otter.ai Bot joins calls, free tier Broad meetings
Fireflies.ai Bot + CRM, free tier Sales teams
Mem Notes focus, less meeting capture Knowledge workers

8. Summary Verdict

Takeaway Granola’s bot-free, user-steered meeting notes are the category benchmark for power users, now a UK AI unicorn – just mind recording-consent rules in two-party states.
Who should pick it Professionals in back-to-back meetings who want clean notes without a joinable bot.
Who should skip it Orgs barred from cloud transcription or in strict consent jurisdictions.
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